How to Find the Right Location for Your Investment
admin January 28, 2026 How to Find the Right Location for Your Investment Expert Property Location Tips from ASH Buyers...
January 28, 2026
Brisbane Property Success Story: $16.5M Profit Without Renovations
It sounds almost unbelievable.
No renovations.
No upgrades.
No cosmetic improvements.
Yet a Brisbane couple quietly made approximately $15,492 per day for nearly three years simply by owning the right property at the right time.
Here’s how it happened.
The Property Purchase
In November 2022, Rob and Meghan Gray purchased 17 Julius Street, New Farm, for $8.5 million.
Set on a 688sqm block, the property features a three-storey home built in 1995. While the house itself was not new, the real value lay elsewhere: an irreplaceable location with uninterrupted views of the Brisbane River, the Story Bridge, and the Brisbane CBD skyline.
Importantly, there were no major renovations or value-adding works following the purchase. The property remained largely unchanged throughout the holding period.
The Sale
In October 2025, the property was sold for $25 million.
There has been no public comment from Mr Gray, but the transaction speaks volumes.
Purchase price: $8,500,000
Sale price: $25,000,000
Total capital gain: $16,500,000
The Numbers That Matter
From November 2022 to October 2025, the holding period was approximately 1,065 days.
That means the capital growth equates to:
$16,500,000 ÷ 1,065 days = approximately $15,492 per day
Every day.
For nearly three years.
Without lifting a hammer.
Why This Matters
This result occurred during a period of exceptional growth in Brisbane’s property market.
Brisbane’s median house price has now exceeded $1.126 million, officially making it Australia’s second most expensive capital city, behind only Sydney.
But this story isn’t just about a booming market.
It’s a clear demonstration of the power of strategic property ownership, where location, scarcity, and long-term fundamentals can outperform renovation-heavy or speculative strategies.
The Bigger Lesson
This wasn’t luck.
And it wasn’t renovation magic.
It was the result of securing a high-quality, tightly held asset in one of Australia’s strongest lifestyle and investment markets and allowing time and demand to do the heavy lifting.
In the right market, with the right property, doing nothing can sometimes be the most profitable move of all.
This is the power of property in Australia
When you buy well, stay patient, and understand the market cycles, the results can be life-changing.
If you’d like expert guidance to identify high-performing property opportunities like this, Ash Buyers Agency is here to help. We specialise in strategic property selection, market analysis, and negotiating the right asset at the right time to support long-term wealth creation. Speak with our team today to discuss your property goals. Call +61 434 111 200 for a confidential conversation.
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